Dirección de Arte
Motion Graphics
Motion Graphics
Keeping Distance on Instagram
During the pandemic, Reale Seguros launched an innovative campaign that brought social distancing to social media, promoting safe interaction without losing the creative touch.
"Distanciagram" was created in response to the need for physical distancing during the pandemic, but this time in the digital world. In collaboration with Reale Seguros, an Instagram layout was designed not only to remind people of the importance of social distancing but also to let users take part in the cause.
Through a special template made for Instagram, users could position their photos with the recommended space between them, respecting social distancing rules even in their posts. This not only reinforced the safety message but also offered a creative way to share content on social media. My role in this project was to create the promotional video in motion graphics, showing how to use the template and promoting this innovative tool in a dynamic and visual way.